June 2009
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Lessons in Persuasion, Communication and
Leadership from Capt. James T. Kirk. |
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Joey Asher
President's
Perspective |
“A meeting is an event where minutes are taken and hours
wasted.”
Those are the wise words of James Tiberius Kirk, Captain
of the Starship Enterprise, and hero of “Star Trek,” the
latest revival of the space exploration adventure
franchise. Captain Kirk had apparently endured many
boring presentations by Federation colleagues.
In honor of his revived fame, here are more Kirk
quotations relevant to communication skills, persuasion
and leadership. These quotations are from the 1960s
television program.
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Is Your "Punt" the Same as the Audience's "Punt"? |
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Don’t over rely on sports terms and analogies. You might find that
you're not connecting with your listeners.
We relearned this recently when working with a banking
technologist from Great Britain.
For example, he explained, you have to be careful if you use the
phrase “We had better just
punt on this one.”
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"How Do I Make Eye Contact Over the Phone?" |
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That’s the question we received recently from a participant in one
of our workshops.
What a great question!
Of course, you can’t make eye contact over the telephone. But in
today’s “conference call” business environment, connecting with your
listeners in a personal way can be a challenge.
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Public Speaking Tip from Malcolm X. |
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Malcolm X was known for his ability to move an audience with his
passion. He said, “If you don’t stand for something, you will fall
for anything.”
And it’s a good point about public speaking. Becoming a great
speaker is for nothing if you don’t use it as a tool of
leadership. We speak because we’re trying to connect with people
and move them somewhere.
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More Rave Reviews for "How to Win a Pitch." |
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"This
book is one of those rarities that presents a simple framework that
“beginners” will be able to understand and use - yet still crams in
multiple gems of wisdom and insight that even highly experienced
sales people will learn from."
That is what Ian Brodie, on his blog "Sales Excellence", had to say
about
Speechworks President Joey Asher’s new book How to Win a Pitch:
The Five Fundamentals that Will Distinguish You from the Competition.
The book is available now on
Amazon. Or you can get it through Speechworks by
clicking here.
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Public Speaking Tip from Frank Lloyd Wright. |
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“A doctor can bury his mistakes but an
architect can only advise his clients to plant vines.”
Those are the words of the great
architect Frank Lloyd Wright. Of course, he was speaking of the
treacheries of designing buildings. But the same idea applies to
speaking. If you’re a speaker, your mistakes are very public.
That’s why we tell our clients not to
get too hung up on perfection. You’re going to make mistakes. The
key is to realize that the goal is connection, not perfection.
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