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October 2009
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Public Speaking Lessons From My New iPhone. |
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Joey Asher
President's
Perspective |
I know I’m not the
first person to say this. But I’m in love with my new
iPhone. I’m constantly picking it up, sending emails,
checking sports scores, revising my calendar, listening to
music, watching videos, and taking pictures. The thing
has blown me away.
And I can’t help but
think about the lessons it has to teach about public
speaking.
iPhones And
Good Speakers Are User-Friendly
First, the
iPhone, like a good speaker, is user-friendly. Want to
check the weather? Easy. Want to record a voice mail?
Easy. Want to make a phone call? Easy. That’s not to
say that making the iPhone user-friendly was an easy
task. There’s a lot of Apple engineering blood, sweat,
and tears behind all that “easiness”.
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Podcast: Star Architect on How to Win a Big Pitch. |
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No one needs to be told
that business in the architecture, construction and real
estate world these days is tight. There aren’t many
chances to compete for business. The few chances that
you do get, you want to win.
In our latest
podcast,
star architect Phil Freelon discusses how he approaches
new business opportunities and presentations.
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Listen to Audio version of How to Win a Pitch. |
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If you
want to learn how to create and deliver presentations that win business and sell ideas, consider
listening to the
new audio version of “How to Win a Pitch: The Five
Fundamentals that Will Distinguish You from the
Competition.”
www.howtowinapitch.com
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Drive Home the Point of Your Story at The End. |
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One of the biggest mistakes that
speakers make in telling stories is not driving home the point to
the listener at the end. One of
our coaches was working recently with a college student who was
preparing for a round of job interviews. He had a nice story about
how his athletic achievements as a college swimmer showed that he
would be a hard worker.
He told a story about getting up
before classes for two-hour long practice sessions and then having
two-hour long practice sessions after classes as well. It was a
compelling story.
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Public Speaking Tips from "60 Minutes" Creator |
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Don Hewitt, the creator of “60 Minutes”, died recently.
Of course, he was a television legend who reinvented
the way television news is delivered.
But at Speechworks
we remember him for a story we like to tell to workshop
participants.
Hewitt was once at an event where he
was answering questions. Someone asked him what he thought accounted
for the success of “60 Minutes.”
Hewitt paused and then said, “Four
little words that every child knows, ‘Tell me a story.’”
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