Approach Media as a Business Tool
Executive Media Training
Deliver Exceptional Communication in Interviews, Across Social Media, and in Emergencies
In today’s fast-paced, technology-driven world, information-sharing is only a fingertip away from both companies and consumers. At Speechworks, we can help you develop confidence and proficiency with media presentation platforms and show you how to approach media as a business tool that can be utilized in presenting your company or brand through effective and persuasive communication.
Recorded interviews, corporate story-telling and establishing image are all components of twenty-first-century media that executives should be able to navigate with confidence. Let us help you identify areas for improvement and provide you with tried and true methods for presenting yourself and your brand as the executive you are.
Whether in the workplace or in public, executives are under the microscope. Learning to present an image of yourself and your company in a clear and receptive manner is essential to building your brand. Formal interviews, meet and greets, press conferences and special guest opportunities all require poise and control in order to deliver concise and comprehensive responses.
Media & Social Media Monitoring
In the age of social media it is important to be aware of the image you and your brand present online. Monitoring images, videos, comments and reactions are key components of branding. Social media can become a powerful tool for storytelling and brand development when utilized properly. Our team can teach you the fundamentals of maintaining a positive social media presence and how to properly engage an online audience by developing a unique speaking and engagement style.
Crisis Management/Crisis Communications
Crises are unpredictable and come in many forms. As a leader, it is important to represent your company and brand through difficulties with poise and confidence. Addressing your employees, the public or media outlets with clear and concise messaging is key to turning a difficult situation into a success. Our executive coaches can teach you the fundamentals of posture, direct communication and how to approach uncomfortable public situations that require a response from leadership.
Utilize our public speaking framework for media interviews. Our instruction methods include on-camera exercises, immediate feedback and individualized coaching to develop strong media-facing skills, such as:
- Delivery skills that reinforce the message.
- Tricks of the trade... thinking like a reporter or producer.
- Maintaining control of the interview.
- Focusing the message.
- Talking in soundbites.
- Handling negative and hostile questions.
“The training was presented in such a way that I saw an immediate improvement in my presentation skills.” – Analyst, Southeastern Data Cooperative
Contact Us Today
Contact us today to learn more about our Executive Media Training program and how we can develop a plan to help you achieve your goals.
About Our Speaking Workshops
All of our speaking programs are offered as open enrollment workshops. The workshops are limited to small groups, and each one utilizes digital video paired with individualized feedback from a professional communication coach.
Other Speaking Workshops
THE EXECUTIVE SPEAKER
An intensive, two-day workshop that covers the wide variety of settings in which professionals must be able to communicate effectively. From formal presentations, to interactive meetings, to conference calls and impromptu Q&A, the ability to connect and persuade is crucial to success.
THE EXECUTIVE SPEAKER FOR WOMEN
An intensive, two-day workshop designed to address communication and presentation skills for professional women. From confidence in formal presentations to authority in impromptu situations, the ability to connect and persuade is crucial to being recognized as a leader.
INDIVIDUALIZED EXECUTIVE SPEAKING COACHING
Implement customized strategies designed to fit the unique needs of your sphere of influence and resolve communication barriers. We provide individual and small-group coaching opportunities for executives and corporate leaders to develop comprehensive solutions to help you deliver powerful and compelling communication skills.
Speechworks can help your team develop and execute presentation strategies that will align sales and business objectives with passion and create a clear vision of the future for prospects.
Speechworks delivers an educational approach to coaching the physiological and psychological elements of public communication. We work with corporate entities and individuals to support, coach and deliver lasting skills that build confident leaders, influential speakers and effective sellers.